In the heart of Zimbabwe’s agricultural sector, a quiet but powerful revolution is taking place. Irvine’s, a trusted name in poultry production, is reaffirming its commitment to local development by empowering small- and medium-scale poultry farmers through its innovative One-Stop Grower’s Shop and Training Centre.
This cutting-edge facility is more than just a store it’s a hub of opportunity, learning, and support. Designed with the local farmer in mind, it provides a centralized source of essential farming inputs, technical expertise, and real-time market insights that help poultry producers grow their businesses with confidence.
From high-quality feed, day-old chicks, vaccines, to expert guidance on disease management and optimal farming practices, the Grower’s Shop ensures that farmers are equipped with the right tools to succeed in a competitive market. Beyond products, the Training Centre offers hands-on workshops and regular knowledge sharing sessions led by seasoned poultry specialists, giving farmers the skills and confidence to boost productivity and profitability.
“At Irvine’s, we believe that strong farmers build strong communities,” says Shamiso Dzimiri, Chick Sales Executive. Irvine’s and Empower Tomorrow’s goal is to create sustainable opportunities that empower individuals, uplift families, and strengthen the poultry sector as a whole.”
This initiative is already making waves in the peri-urban communities around Harare where access to reliable resources and professional training was once limited. By bridging these gaps, Irvine’s is not only helping farmers improve their livelihoods, but also contributing to national food security and economic resilience.
